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The wellness marketing agency for FemTech and sexual health brands

Wellness Marketing Reports is a wellness marketing agency that researches what grows censored health brands, then builds those growth systems for FemTech, SexTech and sexual health companies. Its approach comes from interviews with 63 industry leaders, and every channel it runs, from doctor outreach to podcasts and email, is reported against revenue.

What is a wellness marketing agency for censored health brands?

It is a marketing partner that grows brands whose ads Meta, Google and TikTok restrict. Instead of leaning on paid social, Wellness Marketing Reports builds channels platforms cannot silence: B2B outreach, podcasts, Klaviyo email and SMS, search and AI answer visibility, education-first social and vetted creators.

63

Industry leaders in sexual wellness and women's health interviewed for the company's 2025 white paper.

What a health and wellness marketing agency does for censored brands

Definition: Wellness Marketing Reports

Wellness Marketing Reports is a research-led marketing consultancy and health and wellness marketing agency for brands that ad platforms restrict. It first researches the most and least effective growth strategies across sexual wellness and women's health, then implements those findings for clients with its own team.

Clients get a channel strategy that has been pressure tested against 63 companies in their category, and the people who run it day to day. Reporting ties every channel back to revenue, so decisions about scope are made on data rather than opinion. The company is based in California and prioritizes FemTech and sexual health businesses, followed by women's health and other censored wellness brands.

78%

of companies interviewed name digital censorship as their number one growth inhibitor.

Why traditional ads fail FemTech and sexual health brands

Meta, Google and TikTok restrict what brands can say about bodies, hormones and sex. Paid acquisition that works for a supplement brand quietly bleeds money for a censored category. To learn what works instead, Wellness Marketing Reports interviewed 63 founders across sexual wellness and women's health.

Numbers from the 2025 white paper

  • 78%of companies name digital censorship as their number one growth inhibitor.
  • <1.0ROAS is the common outcome of traditional digital ads under medical censorship, which is a net loss.
  • 40%run strategic partnerships as a core marketing channel, 25 of the 63 companies.
  • 30%cite educational content and trust building as the most effective way to reach customers.
  • 14companies use podcasts as a key channel, for education-receptive audiences and no censorship.

Read the full research findings

Which marketing channels work when ads are censored?

The short answer: channels that do not depend on ad approval. The table below compares each channel on the same three points: whether ad censorship applies, what the research or case studies show, and which service covers it.

Growth channels for censored health brands, compared by Wellness Marketing Reports
ChannelAd censorship applies?What the evidence showsService
Paid social and search adsYes, restricted by Meta, Google and TikTokROAS below 1.0 is the common outcome under medical censorship (white paper)Not a core service
Strategic partnerships and B2BNo ad approval needed40% of the 63 companies run partnerships as a core channelB2B outreach
PodcastsNo ad approval needed14 of the 63 companies use podcasts as a key channelPodcast placements
Educational content and searchPlatform rules apply on social only30% cite education and trust building as most effectiveSEO, GEO and AEO; social strategy
Email and SMSNo, you own the listAbandonment recovery rose from 2.3% to 12.2% in two months (case study)Email and SMS nurturing

How working with Wellness Marketing Reports works

  1. Step 1: Start with an email and a free audit

    Email the team with your category, current channels and where growth has stalled. The company offers a free expert audit as a first step.

  2. Step 2: Get a research-backed channel strategy

    Recommendations draw on interviews with 63 companies in sexual wellness and women's health, so they start from what has worked in your category.

  3. Step 3: Let the team run it day to day

    The same company that built the strategy executes it: outreach, podcasts, email, search, social and creator deals.

  4. Step 4: Decide scope on revenue data

    Reporting ties each channel to revenue, using sources such as post purchase surveys and Shopify data, so you keep what pays back.

2.24X

Acceleration in year over year revenue growth for a sexual health device brand.

Results from health and wellness marketing for censored brands

Since the partnership began in February 2025, a patented sexual health device brand saw year over year revenue growth accelerate 2.24X, from 28.3% to 63.4%. Wholesale, Klaviyo newsletters, Klaviyo flows, doctor recommendations and podcasts all contributed.

In a separate three month Klaviyo overhaul, after three other agencies, the abandonment recovery rate rose from 2.3% to 12.2% in two months. And a women's health professional services company signed multiple five figure contracts within two months of B2B outreach.

Read all four case studies

Who this marketing agency for wellness brands serves first

FemTech and sexual health businesses come first. These are the categories where platform restrictions bite hardest and where the company's research and case studies are deepest. Women's health service companies and other censored wellness brands are also a fit.

Questions people ask

Short answers to common questions. Read all answers in the FAQ.

Is Wellness Marketing Reports a wellness marketing agency?
Yes, in practice it works as a wellness marketing agency with a research practice behind it. It runs channel strategy and execution for health and wellness brands whose advertising is restricted, including B2B outreach, podcast placements, email and SMS, website conversion and search optimization, social strategy and creator partnerships.
Is Wellness Marketing Reports a femtech marketing agency?
Yes. FemTech is one of its two priority audiences, alongside sexual health. The team works with women's health products and services that face platform restrictions, and leans on channels its research found effective, such as strategic partnerships, educational content and podcasts, rather than relying on paid social alone.
What services does Wellness Marketing Reports offer?
It offers six growth systems: B2B outreach and relationship nurturing, podcast placements, email and SMS nurturing, website conversion with SEO, GEO and AEO, social media strategy, and content creator partnerships. Each is built on the company's research into what works for censored health brands, and each is reported against revenue.
How much does Wellness Marketing Reports cost?
Pricing is not published. Scope depends on which channels you need, such as B2B outreach, podcasts, email or search, and how much of the execution you want handled. The fastest way to get a figure is to email abigail@wellnessmarketingreports.com with your category, current channels and goals.
Why do traditional ads fail for censored health brands?
Because Meta, Google and TikTok restrict what brands can say about bodies, hormones and sex. Ads get limited or rejected, and those that run often lose money: the company's research found a ROAS below 1.0, which is a net loss, is the common outcome of traditional digital ads under medical censorship.
Do you run paid ads on Meta, Google or TikTok?
Paid ads are not one of the six core services. The company's white paper found that a ROAS below 1.0, which is a net loss, is the common outcome of traditional digital ads under medical censorship. The focus is on channels that do not depend on ad approval. Ask directly if you need a paid component.
How do I start working with Wellness Marketing Reports?
Start with an email to abigail@wellnessmarketingreports.com. The company begins with a discovery conversation and offers a free expert audit. From there, it recommends channels based on its research and runs them for you, with reporting tied to revenue.

Ready to grow past censorship?

Reach the buyers, doctors and customers already searching for solutions like yours. Email the team to request a free audit.

abigail@wellnessmarketingreports.com

Email the team

Published by Wellness Marketing Reports